Sleepmaxxing: The Bedtime Routine That’s Hotter Than Your Night Out

snooze control

By Yana Van Der Byl | 17th July 2025

Forget hustle culture. We’re in our REM era now. Welcome to sleep-maxxing — where your 8 hours become sacred, your bedtime routine is hotter than your night out, and your circadian rhythm? Synced, baby. This isn’t just about beauty sleep (although, yes, your skin will thank you). This is about biohacking your way to deeper rest, better dreams, and waking up feeling like Gwyneth Paltrow (or how I imagine the wellness queen waking up).

So, how does one max their sleep? Let’s start here: REM is key. It’s the phase where your brain consolidates memories, processes emotions, and gives your skin that elusive, just-woke-up-radiant glow. The trick isn’t just getting more sleep — it’s getting smarter about how you sleep. Less doom scrolling, more deep slumber. 

Sleepmaxxing isn’t about one hero product, it’s about building a ritual. A magnesium mocktail as your wind-down companion. A hot shower that feels like a nervous system reset. Breathwork in bed. Your phone? Face down, in another room, far away from your overstimulated 9pm brain. We’re not messing around here. 

The toolkit is curated. Mouth tape if you’re brave. A silk eye mask because you’re chic. An Oura Ring if you want your sleep stats to read like a wellness dossier. And the ambience? Think red light, white noise, cold room, and maybe a weighted blanket to tuck you into your highest self. 

Deep, delicious sleep is the new status symbol — and she who masters REM rules the world (or at least doesn’t need five coffees before noon). 

Imagery: @yumisilk / @brooklinen

By Yana Van Der Byl
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