James St Up Late Is Back With One-Night-Only Offers At Your Fave Labels

Oh, what a night

By Dinushka Gunasekara | 21st March 2022

Busy bees know that late-night shopping is a fundamental necessity in our everyday routines, whether it’s for snatching up a last-minute outfit before the weekend or making the most of payday the moment it hits your account. And where better to spend an after-hours foray than at Brisbane’s favourite street of gorgeous labels and delicious bites?

That’s right, folks – James St Up Late is back and celebrating their tenth birthday! On Thursday 31 March from 5-8pm, participating stores will be slinging purchasing perks, rewards, and in-store activations – we’re talking gelato at AJE, a ‘thank you’ gift bag at Aesop, 20% off storewide at Assembly Label, a one-night-only offer at Silk Laundry, and makeup masterclasses with Penny Antuar at Rationale. The restaurant scene will also be getting in on the action, with one-off menus, cocktails, and DJ sets. 

The ever-popular goodie bags will also be making their return and gifted to the first 1,000 shoppers who purchase at participating stores on the night. Overflowing with complimentary treats from Silk Laundry, St. Agni, Camilla, Lee Mathews, Gelato Messina, Clif Bar, Eye of Horus, The Daily Edited, and more, you’ll want to be first in line. 

In lieu of recent events, James St will also host a Fashion Flood charity pop-up in partnership with fashion reseller Label Pig to raise much needed funds for the flood efforts, with pre-loved designer goods up for grabs. Shopping for a purpose? We’re sold!

To find out more and see what’s on, head here.  

What: James St Up Late

When: Thursday 31 March, 5-8pm

Where: James Street, Fortitude Valley