Everything You Need To Know About BLEACH* 2025

A sandy spectacle

By Bianca Licina | 24th July 2025

Clear your calendars, darlings — BLEACH* Festival is back, and it’s serving art with a side of salty air. Where cutting-edge creativity meets coastal cool, this is the Gold Coast at its most iconic. BLEACH* isn’t just a festival — it’s a full-blown vibe. A sensory takeover. A reason to throw on your most theatrical sunglasses and stay out long after the sun dips.

For 11 unforgettable days, the coastline transforms into a living, breathing work of art, stretching across three vibrant hubs: Kurrawa Park, Emerald Lakes, and HOTA. This year, under the curatorial eye of celebrated artist Michael Zavros, BLEACH* takes on a whole new level of bold. His unmistakable visual flair infuses the program, delivering an immersive, high-impact festival experience like never before.

It’s loud. It’s luminous. It’s BLEACH* – and it’s everything.

What to expect

Under the glossy, high-art eye of guest director Michael Zavros, BLEACH* 2025 has become chicer than ever. Think opera on the beach, floating feminist lounges, equestrian ballet (yes, really), and a sunrise hot air balloon moment so ethereal it will have to replace your morning Pilates.  

The must-see? Cavalcade. It’s giving Met Gala meets dressage – with tuxedos, horses and a 24-piece orchestra performing Moonlight on Kurrawa Beach. And if that sounds extra, wait until you step into the Ladies Lounge, a women-only sanctuary, dripping in velvet, cheeky opulence and champagne. Male butlers included. It’s all so fabulously over-the-top, you’d be hard-pressed to find anything more camp.  

And if you aren’t already enticed enough, here are a few more things to look forward to:  

  • Live music outdoor pop-ups 
  • Local food trucks and curated dining experiences  
  • Immersive art installations scattered along the coast  
  • Workshops and talks with artists, designers and performers 
  • Sunset session with DJs  
  • Plenty of interactive experiences perfect for all ages 
  • For the full list, head here

So, whether you’re here for the fashion, the feminist art or just some killer Insta content, BLEACH* Festival is the Gold Coast’s hottest cultural reset. Bring something breezy, something fun, and an open mind. Trust me, they’re all essential.  

What: BLEACH*When: Thursday 31 August to Sunday 10 AugustWhere: Kurrawa Park, Emerald Lakes, and HOTA

Imagery: HOTA

By Bianca Licina Deputy Digital Editor at Style, Bianca’s mood hinges on three things: caffeine levels, the weather, and how her latest post is performing on @stylemagazines. Born and bred in Brisbane, she’s got a sixth sense for what’s hot (and what’s not), a keen eye for fashion, and a package constantly en route. You’ll find her bar hopping on a Saturday night or beachside on the Goldie — always on the lookout for the next It thing.
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