A New Wine Range Is Open To The Market With A Mission To Help Pets

A New Wine Range Is Open To The Market With A Mission To Help Pets

A pawfect reason to indulge.

By Nellie Baker | 22nd August 2019

Sit, stay and listen-up wine and animal lovers! A new wine range has been unleashed on the market with a mission to help pets in need. What’s better than drinking wine and feeling good about it?

The Sit Stay Society wine range is donating 50 cents of every bottle sold to PetRescue’s free adoption programs and services in an effort to create a future where every pet is safe, respected and loved.

“We are thrilled to have Sit Stay Society wines come onboard to raise funds for PetRescue,” said Vickie Davy, PetResuce Co-Founder and joint CEO.

“With 100,000 pets still killed in pounds and shelters in Australia every year, there’s so much work to be done in this space, and funding is crucial to impact. We are incredibly grateful for the support of Sit Stay Society wines to help us realise our vision of an Australia where every pet is safe, respected and loved. And if you can enjoy a wine and help pets at the same time, we say cheers to that!”

BWS and Dan Murphy’s will be selling the wines exclusively with labels as homages to popular dog breeds. Fetch yourself a Clare Valley Shiraz Tempranillo adorned by an illustrated French Bulldog or, if you’re feeling more like a Cabernet Malbec, look out for the King Charles Spaniel (he’s riding a skateboard).

“We are planning on expanding the range with further breeds and wine varieties this year, including white wine and rose options,” said Chris Mattes, Head of Wine at BWS.

“Our customers love wine and many of them are passionate about animals as well. It’s nice to be able to give them a chance to support a great cause while enjoying delicious wines at the same time.”

The wines come in 375ml bottle sizes (half size bottles), a wine trend that’s gaining traction in Australia in an effort to avoid unnecessary waste. And best of all? They’re cheap!

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Article by Nellie Baker

Nellie is a writing student who spends more time reading than actually studying. When she’s not watching Gilmore Girls, seeing friends or hunting for another knit sweater, she can be found in her local bookstore purchasing yet another paperback for her to-be-read pile. If you somehow miss her, she can be called back with the promise of a frothy hot chocolate. Just make sure you don’t forget the marshmallows.


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