Mia Regan Unveils Her Dreamy New H&M Collection at Hamilton Island

The internet’s favourite fashion girl, Mia Regan (or @mimimoocher to the OGs), has touched down on Hamilton Island for the launch of her co-designed collection with H&M.

From sitting front row at Milan Fashion Week to trekking the mountains of Nepal, Mia has seen it all. Now, she’s arrived in Australia for the debut of her summer collection with H&M, celebrating the launch with a sun-soaked stay at the luxe Qualia resort alongside her closest friends.

At just 22, Mia has worked with some of the biggest names in fashion, including Miu Miu, Prada, Gucci, and Victoria Beckham, to name a few. Known for her signature visual storytelling, she’s bought to life the campaigns of major fashion houses, and now she has channeled that same energy into her own designs.

Involved in every step of the design process, the collection reflects her fun sense of style. From initial moodboards to final fittings, Mia collaborated closely with the H&M team, bringing her signature styling and love for vintage-inspired fashion to the collection. “I’ve built my dream summer wardrobe” says Mia. And if you’re anything like us – that’s a certain sign you need to buy everything.

Inspired by Mia’s travels to Ibiza, British festivals, retro movies and soaked holidays with friends, the capsule wardrobe features slip dresses, capri pants, cargos, skirts, swimwear and statement accessories. Each piece references one of Mia’s favourite wardrobe staples.

“Mia’s style is eclectic,” says Ann-Sofie Johansson, Creative Advisor and Head of Design for Womenswear at H&M. “She has a great eye for detail and very instinctive way of mixing different elements”.

From hand-drawn prints on scarves to rope belts and oversized bags, the collection fuses Mia’s bohemian flair with a utilitarian edge. Playing with soft colour palettes and silhouettes, the collab is made for “easy, effortless, made for sun-filled days” says Mia.

Here’s how we would style the collection – the mimimoocher way:

Channel Mia’s bohemian Ibiza vibes with the Linen Blend Mini Dress. Tie it all together with the Charm Detail Cord Belt around the waist. And don’t forget the Extra Large Canvas Bag, perfect for carrying all your beach reads.

H&M Linen Blend Mini Dress $70

H&M Charm Detail Cord Belt $70

H&M Extra Large Canvas Bag $90

For a festival-ready look straight out of Glastonbury, feel the summer heat in the Glittery Padded Bikini Top, paired with the breezy Voluminous Maxi Skirt for a boho vibe. Complete the look by tying the Print Cotton Scarf around your hair.

H&M Glittery Padded Bikini Top $50

H&M Voluminous Skirt $100

H&M Print Cotton Scarf $35

“It’s been an amazing opportunity to bring my vision to life and create something I hope people will love” says Mia Regan.