A $20 dress can look a million bucks if it’s worn correctly and, likewise, Jules Jackson has been helping people become more confident and refined versions of themselves for more than 20 years. Her roots in fashion began at the age of 14 and has evolved into a personal style that nails modern classic to rocker chic depending on her mood. A well-tailored jacket is her go-to for a flattering look that will elevate any outfit, and one of her favourites for this season is a white classic from Country Road, or the black and white striped jacket from Cue for a statement piece.


Jules believes it’s not what you wear but how you wear it and has established a three-step process to helping clients rock their look. First, she establishes the client’s unique personal style, before figuring out what will suit their lifestyle and be most effortless. She then finds clothes that not only complements their body shape, but also brings them joy, as “confidence is the most integral accessory,” she says. Jules’ secret is helping maximise her client’s wardrobe options all within their budget. Her biggest tip for splurging? Shoes. “You will always feel good in them and your size never changes!” she says. Jules’ top pick for the summer season is bold patterning such as the Tony Bianco Preston snake print heels or the animal print Jo slides from Seed.


Book a personal styling session with Jules here.