Crafting the perfect bridal wedding dress is no easy feat. Just like any relationship, it’s a complicated and intricate journey filled with hard work, commitment and of course love.
The process begins with an idea, the etchings of a pen and paper sketch, and a life-size pattern. Fabric, volume, detail and texture are all carefully considered to give each gown an exquisite, unique character. Seamstresses work tirelessly for hundreds of hours to bring the gown to life by embroidering, embellishing and adorning the fabric. Only then can they begin to assemble the gown.
With a fitting, the gown is tailored to perfectly complement the bride’s figure and the creation is complete: all that’s left is for the gown to accompany the bride down the aisle and make her feel fabulous on her special day.
Jack Sullivan became familiar with the design journey at a young age; Brisbane-born and -bred, he is the son of award-winning bridal designer Wendy Sullivan, who began designing under the Airs and Graces label.
While Jack’s interests initially lay in the financial side of his mother’s business, he soon discovered he had a knack for design when one of his sketches was discovered and featured on the cover of Queensland Brides Magazine.
Under his mother’s guidance, Jack studied the art of wedding dress design for several years. With an irrepressible sense of humour and playful spirit apparent in all aspects of his work, Jack is not just your typical bridal designer. Each of Jack’s pieces perfectly embodies his own unique style: a combination of old-fashioned elegance and modern-day playfulness.
Based in Brisbane’s buzzing West End, Jack Sullivan Bridal has firmly established itself as one of Brisbane’s great design icons, with gowns now stocked locally, nationally and internationally.
You might even recognise some of the big names that have been spotted in some of Jack’s designs: Tess Alexander (current Miss World Australia); Naomi Price; Sofie Formica; Victoria Loyd; Style’s own Christie Sutherland; Ash Daniec; Justine Coleman (daughter of Woodside CEO); Mimi Hyll; and Claire Parviz (owner of The Spaghetti House Trattoria).