Brat Summer Explained: The Viral Trend Giving Us Life
That’s so Brat
Charli XCX’s album ‘Brat’ has become a viral sensation, and we’re here for it. Welcome to Brat summer (or winter for us Aussies) – the trend that’s all about embracing your inner messy, party-loving, unapologetic self. And, honestly, who can’t get on board with that?
According to Charli XCX, being Brat is about embracing your flaws and living life on your own terms. “You’re that girl who is a bit messy and loves to party and maybe says dumb things sometimes. She’s honest, blunt, and a little bit volatile. That’s Brat.” Same, Charli, same – we’re all a little bit Brat, aren’t we?
@charlixcx what it means to be a brat 🙂 #OffTheRecord
Fashion brands are already jumping on the bandwagon, serving up Y2K-inspired collections that scream edgy and unapologetic. And, of course, our fave celebs are getting in on the action too.
If you haven’t witnessed the iconic music video from Charli XCX’s album yet, do yourself a favour and watch it ASAP. You’ll spot all your faves living their best Brat life; Julia Fox, Chloë Sevigny, Emma Chamberlian, Rachel Sennott, Hari Nef, and Gabbriette to name a few.
Wondering what exactly makes Brat style so iconic? According to Charli XCX on TikTok, it’s all about duality – think quiet luxury meets trashy-core. Her go-to Brat look? “A strappy white top with no bra, that’s like kind of all you need.” Sold.
Speaking of all you need – shop our Brat faves below.
Header: @charlixcx
