Louis Vuitton Is Making Its Luxurious Foray Into Cosmetics
LV LIPS
By Bianca Licina | 6th March 2025Big news, beauty gurus! Louis Vuitton is finally making its beauty debut, and if their leather bags are anything to go by, it’s going to be pretty damn incredible. This autumn, the iconic fashion house is launching “La Beauté Louis Vuitton,” a makeup line that’s just as luxe as you’d expect.
Leading this beauty brigade is none other than the illustrious Dame Pat McGrath, the creative genius who’s been painting the town (and the runways) for over two decades. As the newly appointed Creative Director of cosmetics at Louis Vuitton, McGrath has been meticulously crafting this collection for the past four years. She promises that “La Beauté Louis Vuitton” will be “the absolute highest level of craftsmanship,” blending the brand’s rich heritage with cutting-edge innovation.
So, what’s in this treasure trove of beauty?
The debut collection boasts 55 lipsticks, 10 tinted lip balms, and eight eyeshadow quads, ensuring that your makeup game is as strong as your handbag game. And because Louis Vuitton never does anything halfway, there will also be specially designed small leather goods to complement your new beauty stash.
This isn’t Louis Vuitton’s first flirtation with beauty; back in the 1920s, the brand offered powder compacts, brushes, and mirrors. Fast forward to 2025, and they’re ready to redefine luxury beauty once again. The collection will be available in 115 Louis Vuitton stores worldwide, making it as exclusive as that limited-edition trunk you’ve been eyeing.
With luxury fashion houses like Hermès and Valentino dipping their toes into the beauty pool, Louis Vuitton’s entry feels like the grand finale we’ve all been waiting for. And with McGrath at the helm, you can bet it’s going to be a showstopper.
So, get ready to add a touch of Louis Vuitton glamour to your beauty routine. Come autumn, your makeup bag is about to become as iconic as your wardrobe.
Imagery: @louisvuitton
