While we all watch the Academy Awards from home, one Brisbane business, Lulu & Lipstick, will actually be attending... well, in product form at least!
When it comes to publicity, getting the thumbs up from Oscar to be included in the gift bags for award nominees is a priceless opportunity. What better endorsement than confirmation acelebrity has touched, and maybe even USED AND LOVED your product?
In 2016, alongside insane gifts such as the walking tour of Japan, the Vampire Breast Lift and the year’s supply of Audi car rentals, nominees for the coveted golden statuette will also receive a luxe makeup brush set from Brisbane beauty retailer Lulu & Lipstick. (Note: Our very own Digital Editor Elizabeth already owns this set and is pretty sure this now makes her one degree of separation from Kate Winslet.)
Brisbane-based online beauty business Lulu & Lipstick’s popular travel brush set will have pride of place in this year’s goodie bags, to be given to celebs such as Cate Blanchett and Jennifer Lawrence. The brushes are super soft, cruelty-free and vegan, and come in a stunning quilted gold travel case.
Fleur Madden, CEO and Chief Lulu, says that, as a little girl, she loved dressing up in formalwear to watch the Oscars every year, even wearing a fur coat in the Aussie heat just to commit to the occasion. Now that’s dedication!
Of Lulu’s Oscars inclusion, Fleur says, “This has special significance for me, that at least my makeup brushes are making it to the Oscars, even if I am still watching from home. The Oscars gift bags are filled with amazing brands and products from around the world and we couldn’t be more thrilled to be included.”
So this February, when you and your girlfriends crowd around the TV to watch the fashion parade red carpet arrivals, remember that Oscar-approved beauty products are only a click away.
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